Nroway Tea Light Hunt generates keen interest in aluminium recycling

"It is fantastic to see the interest in recycling and enthusiasm shown by all the children in the Tea Light Hunt," says Hydro's CEO Svein Richard Brandtzæg. The grand prize winner wins a class tour to Hydro's recycling facility in Holmestrand, Norway.

Tea Light Hunt is a competition that WWF and IKEA Norway organize together with the non-profit recycling organization Green Dot, the commercial recycler Syklus and Hydro, to raise awareness about and encourage metal recycling. This year's campaign was the third in a row.

When Tea Light Hunt ended 31 January, the 30,000 young tea light hunters had collected a total of 8,456,254 used tea lights to be sent for recycling.

"With Tea Light Hunt, we want to help school and day care children learn about aluminium recycling in a fun, easy and engaging way. At the same time the students are doing important environmental work: by actually collecting the cups and as ambassadors, sharing positive environmental attitudes with their communities. It makes me happy and very proud," says Nina Schefte, head of sustainability at IKEA Norway.

Like last year, it is the first and second grade students at Lid school in Sveio in Hordaland County who have collected the most tea lights per child. They win a class trip to Hydro's aluminium plant in Holmestrand. There they will see how aluminium is recycled and smelted into new products. The 11 students from the Lid school turned in 113,128 tea light cups to the recycling station for glass and metal - equivalent to 10,284 tea lights per student.

Norwegian children have, in this third campaign, delivered nearly six tonnes of tea light cups for recycling. This is enough aluminium to build 1,200 bicycles.

The numbers and commitment made an impression on Hydro's CEO. "We are impressed by the efforts the participants have shown and the results they have achieved. We are looking forward to showing the winners how used aluminium gets a new life," says Svein Richard Brandtzæg.

As leader of Europe's largest aluminium company he is pleased that Tea Light Hunt has increased knowledge about aluminium recycling among children and adults alike.

"Aluminium recycling saves 95 percent of the energy needed to produce the metal for the first time. It is the environment that wins when tea lights get a new life instead of being thrown out as garbage," he says.

Hydro has established the ambtitious goal to be carbon neutral by 2020. To achieve this goal, the company aims to more than double its recycling of aluminium. Although the competition is over for this year, the organizers of Tea Light Hunt encourage all children to continue hunting for used tea lights and to remain avid recyclers.