Brazil’s aluminium can sales hit historic 34.8 billion units – resultant of GDP, sustainability, advertising & more

In an interview with AL Circle, Mr Cátilo Cândido, Executive President of the Brazilian Association of Aluminum Can Manufacturers (Abralatas), highlighted that Brazil's robust and dynamic economy—particularly the rising purchasing power of its population—drives the demand for soft drinks and, consequently, aluminium cans. With a GDP of USD 2.17 trillion and a per capita consumption of 165 12-can packs annually, Brazil is home to the world's fastest-growing aluminium can market.

In 2024, Brazil reached a historic milestone, with aluminium can sales in the beverage sector totalling 34.8 billion units. This achievement positioned the country as the third-largest aluminium can market globally, according to Abralatas. The growth rate averaged 7.6 per cent year-on-year, surpassing the 5 per cent target Mr Cândido had previously set. By the first half of 2024, Brazil's aluminium can sales had increased by 12 per cent compared to the same period of the previous year, reflecting the country's overall macroeconomic growth.
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