
India is recognised as one of the most promising markets for low-carbon aluminium by RUSAL, owing to its fast-evolving energy and electrical infrastructure landscape. The Russia aluminium company is aligning its advanced aluminium solutions with India’s ambitions in grid modernisation, renewable energy expansion, and also industrial electrification.

India’s growing power demand is driving a fresh look at the materials used across the energy sector. RUSAL believes aluminium fits these needs well, thanks to its strong conductivity, lighter weight and high recyclability. The company is accordingly promoting advanced aluminium alloys for use in power transmission systems, renewable energy projects and heavy electrical equipment, where performance and sustainability are increasingly critical.
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To address performance gaps in conventional materials, RUSAL has introduced aluminium-scandium wire rod for electrical applications.The product offers higher strength and superior vibration resistance while offering strong conductivity compared to other conventional aluminium wire rods. These features enable aluminium to be a viable alternative copper in busbars and wiring, while reducing weight and lifecycle emissions.
Roman Borisov, Regional Sales Director at RUSAL, said “India is becoming a major hub for low-carbon aluminium and highlighted the company’s commitment to long-term partnerships in the market.”
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He added, “By offering a full range of value-added products produced with over 99 per cent renewable energy, we aim to help our Indian customers strengthen their ESG performance and improve their competitiveness in global value chains.”
Globally, electrical applications accounted for 16.3 per cent of aluminium demand last year. Clean energy investments crossed USD 2 trillion in 2024. RUSAL’s ALLOW™ brand carries a certified carbon footprint below 2.2 tonnes of CO₂ per tonne, far lower than the industry average.
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