The latest drinks brand that has fall prey to shortages in the United Kingdom is Diet Coke amid the ongoing driver crisis and limited supply of aluminium cans.
In recent days, complaints across social media have been posted about the scarcity of Diet Coke products. Furthermore, one consumer affirms, for weeks he was unable to discover any of its cans in Morrisons supermarket.
However, a spokeswoman for Coca-Cola Europacific Partners (CCEP) confirmed it had been experiencing shortages.
“The whole industry is facing a challenge in regards to a shortage of haulier drivers and the beverage sector is also managing through a tight supply situation of aluminium cans”, she said.
“CCEP had been working closely with its customers to help navigate this complex situation, she added.
Citing Nielsen data, the spokeswoman said: “Our supply chain is working flat out to meet the increased demands for all our products at this time, including Diet Coke which is in almost 10% year-on-year volume growth.”
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