In anticipation of COP28, from November 30 to December 12, 2023, BMW Group is gearing up to play a pivotal role as the VIP E-Mobility Provider for the UN climate action summit.
BMW is steering the course towards a more sustainable future, emphasising innovation, circular design, and responsibly sourced materials. At the heart of this commitment is BMW's deployment of a cutting-edge fleet for COP28, featuring the BMW i7, BMW iX, and the BMW iX5 Hydrogen. These vehicles will exclusively serve VIP guests and officials during the summit, showcasing the latest e-mobility technology.
Sustainability crafted in the UAE: The BMW i7
The flagship BMW i7 leads the fleet, a beacon of Middle Eastern innovation. This vehicle's luxurious design, cutting-edge technology, and commitment to sustainability are what sets it apart. Key components of the BMW i7 are crafted using sustainably sourced solar electrons, a feat achieved in collaboration with Emirates Global Aluminium. This partnership significantly reduces greenhouse emissions during the production cycle, aligning with the global push for cleaner and greener practices.
Circular design in action: The BMW iX
The BMW iX takes centre stage, embodying the BMW Group's commitment to circular design. The principle here is clear – finding the best way to keep materials in the cycle, ensuring they retain their value for the long term. Through high-quality secondary materials, the BMW iX makes a significant dent in the carbon footprint of BMW Group's vehicles. Circular design becomes more than a concept; it becomes a tangible step towards a more sustainable automotive industry.
Hydrogen-powered future: The BMW iX5 Hydrogen
In line with its approach to technology openness, BMW Group introduces the BMW iX5 Hydrogen, a pilot fleet designed for demonstration and trial purposes. The Middle East, playing a crucial role in this initiative, witnessed the reliability and suitability of the fleet for everyday use, passing intensive hot-weather tests in the UAE. This vehicle, with its hydrogen fuel cell technology, showcases BMW's potential to diversify its drive portfolio for a future that embraces alternative fuels and powertrain options.
BMW's holistic approach: A rapid drive towards sustainability
Beyond the sleek exteriors and high-performance capabilities, BMW's commitment to sustainability is evident across its entire value chain. The company adopts a holistic approach that includes emissions reduction, electrification, circular economy principles, and exploration of alternative fuels like hydrogen.
As COP28 unfolds in Dubai, BMW Group's fleet becomes not just a symbol of luxury and performance but a testament to the transformative power of sustainable practices in the automotive landscape.
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