Guaraná Antarctica creates aluminium cans inspired by Brazil's championship-winning uniforms from the World Cup

Stock image for referential purposes only

With the approach of the 2026 FIFA World Cup, brands have been striving to capture the public's attention. The Revista Alumínio website has already reported on the cans that shout "goal" launched by Coca-Cola , and also on Budweiser's aluminium bottles that celebrate the games of the last editions of the tournament .

Now it's Guaraná Antarctica's turn. The Ambev brand has created aluminium cans inspired by the Brazilian national team's world champion uniforms. Available in the Zero version, the five packages reproduce the historic uniforms from the Brazilian national team's victories in 1958, 1962, 1970, 1994, and 2002.

According to the brand, the initiative celebrates the start of the "Thirst for cheering is our thing" campaign and reinforces Guaraná Antarctica's presence in the world of football, where it has been a partner of the Brazilian national team for over 25 years.

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Advantages

Aluminium cans have become the preferred choice for packaging beverages—and it's not hard to see why. Besides offering unparalleled convenience, these containers ensure the preservation of the product's flavour and quality for longer, thanks to their ability to protect against light, oxygen, and moisture.

Another significant advantage is the rapid cooling provided by aluminium, making drinks ready to consume within minutes of being placed in the refrigerator. The durability of aluminium cans also makes them ideal for outdoor activities, while their 100 per cent recyclable nature highlights their role in promoting environmental sustainability.

For brands, the can is also a means of communication that connects them to consumers through unique and personalised designs , in addition to possessing all the characteristics of practicality and sustainability, which is why it is the preferred choice of Brazilians.

Note: This article has been issued by Revista Alumínio and has been published by AL Circle with its original information without any modifications or edits to the core subject/data.