Link Powder Coating has advanced its sustainability efforts by selecting Capral's LocAl® Green lower-carbon aluminium. This strategic choice demonstrates their dedication to environmental responsibility. Capral's LocAl® Green aluminium is produced as primary aluminium using alternative energy sources, which results in a significantly reduced embodied carbon footprint.

"At eight kilograms of carbon emissions per kilogram of aluminium, the LocAl Green offer has significantly lower carbon emissions than the current global average for primary aluminium. It gives Australian manufacturers an important opportunity to make more responsible procurement decisions when they source extruded aluminium," said Luke Hawkins, Divisional GM Industrial and Supply Chain.

Link Powder Coating’s sustainable initiative

Known for its innovation and quality in the powder coating industry, Link Powder Coating has successfully demostrated its commitment towards sustainability and a emission free environment by opting for this lower-carbon alternative. The recent shift also aligns with the global shift towards sustainable manufacturing practices. 

Capral Aluminium, a leading aluminium provider in Australia, has been a strong supporter of sustainability. Their LocAl® Green aluminium, launched in 2022, highlited a strategic shift towards sustainable and responsible sourcing. This product is designed to provide a more eco-friendly option while maintaining high standards of quality and performance.

A sustainable collaboration

"We are thrilled to see LINK Powder Coating adopting our LocAl® Green aluminium. This collaboration underscores the potential for industry leaders to drive positive change. By choosing lower-carbon aluminium, companies like Link Powdercoating are significantly contributing to reducing global carbon emissions and promoting a more sustainable future,” added Mark Murray, Capral's NSW Industrial Sales Manager.

Customers are becoming increasingly conscious of the environmental impact of their purchases and are more inclined to support companies that prioritise sustainability. By incorporating LocAl® into its operations, Link Powder is responding to the rising demand for eco-friendly products and services.

"Sustainability is no longer an option; it is a necessity. By switching to Capral's LocAl® Green aluminium, we are taking a bold step towards reducing our environmental impact. This move reflects our commitment to responsible business practices and our determination to lead by example in the powder coating industry,” commented Pankaj Varsani, the Managing Director of Link Powder Coating.