Fight against COVID-19: The Compagnie des Bauxites de Guinée rolls-out another community communication campaign

The Compagnie des Bauxites de Guinée (CBG), one of the world leaders in the production and export of metallurgical bauxite, on 2^nd July’20,  rolled another community communication campaign against Covid-19, along the corridor of its operations.

The campaign covers the area extending from Kamsar to Daramagnaki, passing through Kolaboui, the urban municipality of Boké, Tanèné and Sangarédi. It will last approximately three months and will directly reach 82 villages, 684 households, 6,840 people, and more than a million people, thanks to the media in the region.

To productively achieve the objectives of the campaign, 20 community relays (young people - women and men from local communities) were recruited, trained and equipped with basic community communication techniques and the restrictive measures of COVID-19.

Three symbolic launching ceremonies were held in Kamsar, Sangarédi and Daramagaki, respectively. On the occasion of the launch, the administrative and municipal authorities thanked the CBG for this other initiative which they described as saving. The authorities are committed to supporting community relays in their information, training and awareness-raising activities for local communities. They also promised to get actively involved and to work in synergy with the CBG and its partners to make this project a success.

On behalf of the Director-General of the CBG, Mr Sékou BÉRÉTÉ, Director of the Mine wanted to explain that: “From the very beginning of the onset of the pandemic in Guinea, our General Management committed to putting everything to protect and support the “CBG family” in these difficult times. And as you know, for us, the CBG family is our employees, their families and local communities without distinction. As we have said elsewhere, we are monitoring the situation closely, and we will give our full support to the local communities, the populations and the Guinean authorities until the final victory.”

Along the CBG operations corridor, people benefited from hand washing kits with soap, as well as visuals and play materials. The CBG initiated this campaign with the support of its partner, the International Finance Corporation (IFC), a subsidiary of the World Bank. It is part of the company's global response plan against COVID-19.