Ardagh Group has announced it will be exhibiting at Drinktec 2025, a leading international event for the beverage and liquid food industry. The trade fair takes place in Munich from September 15 to 19. The firm's participation in the event underscores its ongoing commitment to innovation and industry leadership.
The company is set to present its latest metal and glass packaging innovations to customers, partners and key players in the industry. They're putting their newest developments front and centre, making sure everyone in the business gets a look at what's next.
Ardagh Metal Packaging (AMP) and Ardagh Glass Packaging (AGP) will both be on display at the event, highlighting their leadership in sustainable, high-quality packaging. Attendees can expect to see a broad selection of innovative products, unique formats and advanced technologies, all designed to help brands stand out, improve consumer convenience and drive circularity in packaging.
The event enables the firm to present its full portfolio of beverage cans and ends, placing a spotlight on what they call their "Five Times Unique" offerings. This includes the premium high-end line wine cans for the growing ready-to-drink market, embossed cans for standout branding, innovative Nitro Cans and digital can printing made possible through a partnership with NOMOQ.
Each of these solutions brings distinct value for beverage brands aiming to elevate shelf presence, improve product features or align with evolving market trends. Notably, the packaging firm distinguishes itself as the sole beverage can manufacturer in Europe to provide all five solutions within a single operation. This integrated approach streamlines the process for brands, offering a comprehensive suite of options under one roof.
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Gerlof Toenhake, Sales Director of Ardagh Metal Packaging-Europe, commented, "With these five unique products, we're offering our customers new ways to differentiate their brands and engage consumers. We look forward to demonstrating how our solutions combine innovation, quality and sustainability to meet the needs of today's dynamic beverage market."
AGP-Europe is set to present its latest glass container designs, along with a lineup of recent global innovations, offering attendees a firsthand look at how the company is moving the needle in glass packaging worldwide. The team will also spotlight an array of regional sustainability initiatives, showcased through an interactive map that brings their efforts to life. On top of that, the stand will also display lightweight wine bottles in a range of colours and styles, delivering both elegance and durability, while keeping environmental impact front and centre.
The company invites guests to experience its packaging solutions up close and see the real impact metal and glass can have on brand visibility in today's fast-moving market. With a focus on both standout design and cutting-edge functionality, their team will be on hand to discuss the latest innovations, answer questions and explore new opportunities in metal and glass packaging.
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