American brewing company launches NFL-themed packaging on cans & aluminium bottles
Anheuser-Busch owned Bud Light has launched NFL team-themed
packaging in both cans and aluminium bottles. The 2017 National Football
League (NFL) season will begin on September 7, 2017. Bud Light has announced
its continuing partnership with all-new team-themed packaging.
America’s favorite light lager will be available in cans and
aluminium bottles to help football fans to support their favorite team. The company
has introduced 28 new designs that include the official logo and catchphrase or
rallying cry for each NFL franchise.
The NFL cans are available in select markets, and will be
available nationwide later this month.
Anna Rogers, Director of Marketing, NFL, Bud Light, said, "NFL
team packaging has become something fans look for from Bud Light year after
year."
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"We are proud to continue that tradition and give fans
another way to support their favorite teams while enjoying NFL football with
their friends. We are also very excited to roll out NFL packaging on aluminium
bottles for the first time in addition to cans.”
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