Vedanta Aluminium, India’s largest aluminium producer, marked National Farmers Day (Kisan Diwas) by announcing continued progress in empowering over 20,000 farmers across Odisha and Chhattisgarh through practical, science-backed interventions in agriculture and allied livelihoods. Designed to strengthen soil fertility, secure water access, livelihood development, and bring affordable technology to the farmgate, these initiatives equip farmers with scientific knowledge, training and on-ground resources to improve productivity, conserve natural resources, and build resilient farming systems.
_0_0.jpg)
Of the farmers supported, 12000+ are women and 8000+ are men, reflecting the company’s focus on inclusive development. These initiatives span across Jharsuguda and Kalahandi in Odisha, and Korba in Chhattisgarh, where farmers have reported an average 15-20 per cent increase in productivity and 18-22 per cent rise in income through sustainable cultivation practices, reduced input costs, and diversified income streams.
Explore- Most accurate data to drive business decisions with 50+ reports across the value chain
Vedanta Aluminium’s agricultural programmes combine traditional wisdom with modern science. Flagship initiatives such as Mor Jal Mor Maati in Chhattisgarh, Vedgram and Sangam in Odisha have introduced climate-smart farming models, regenerative agriculture, and water resource strengthening. The company has also signed MOUs with leading institutions, including ICAR-CTCRI to convert red mud into a sustainable soil conditioner, and partnered with NABARD to promote rural skilling and agricultural innovation. Digitalisation is a key enabler, with tools such as Ayushman CowFit collars, Digital AI Guns, and Automated Weather & Water Stations helping farmers adopt precision farming and livestock management.
Rajiv Kumar, CEO, Vedanta Aluminium, said, “Our journey with farming communities in Odisha and Chhattisgarh reflects a larger vision, where industrial progress and rural prosperity move forward together. These regions are among India’s most farming-intensive landscapes, and by empowering over 20,000 farmers with technology, knowledge and sustainable practices, we are creating ecosystems that thrive beyond agriculture alone.”
Read More: Vedanta stock surges over $6 on stronger outlook as expansion gains traction
In Odisha, Vedanta Aluminium’s interventions have reached 12000+ farmers across 60+ villages through projects like Project VedGram in Jharsuguda, which promotes soil health, water conservation, and Agri-horticulture through WADI models, and Project Sangam in Lanjigarh, which scales System of Rice Intensification (SRI) to improve paddy yields while reducing water use and input costs. Farmers have also benefitted from livestock breed improvement services, organic farming workshops, and applied field trials that strengthen climate resilience.
In Chhattisgarh, the Mor Jal Mor Maati programme has transformed farming practices for over 8000 farmers across 40 villages, focusing on water security, sustainable agriculture, and mechanisation. Farmers have adopted solar irrigation pumps, custom hiring centres, and digital livestock solutions, while allied livelihoods such as lac cultivation have delivered additional income opportunities.
The Government of India’s Kisan Diwas places strong emphasis on scientific soil management, digital agriculture, farmer-friendly technologies and financial support schemes such as PM-KISAN, PM-Fasal Bima Yojana, Soil Health Card Mission, and Digital Agriculture Mission. These initiatives aim to build a productive, self-reliant and technologically empowered farming ecosystem. Vedanta Aluminium’s work supporting soil restoration, precision farming, smart weather-linked advisories, livestock strengthening, and horticulture development complements this national vision by ensuring rural communities have both access and ability to adopt modern, sustainable agricultural practices. In line with the United Nations Sustainable Development Goals: SDG 1 (No Poverty), SDG 8 (Decent Work & Economic Growth), SDG 9 (Industry, Innovation & Infrastructure) and SDG 13 (Climate Action), the company is also advancing circular economy solutions such as crop‑residue utilisation, biofuel pilots and renewable energy integration, creating additional revenue for farmers while reducing environmental impacts.
Read More: A leap towards green mobility: Vedanta deploys 116 new electric forklifts at Jharsuguda smelter
Vedanta Aluminium’s agricultural interventions form part of its broader social impact agenda, which spans education, healthcare, skill development, and women’s empowerment. The company’s community development programmes have touched the lives of more than 7 lakh beneficiaries across Odisha and Chhattisgarh. As India advances towards a future of industrial growth and rural prosperity, Vedanta Aluminium remains committed to working hand-in-hand with communities to ensure development is inclusive, equitable, and sustainable.
Must read: Key industry individuals share their thoughts on the trending topics
Responses
