Radnor Hills and Ardagh Metal Packaging (AMP) have collaborated to create custom ‘infinitely recyclable’ aluminium canned water designed to keep golfers refreshed at major professional events this year. The canned water will be accessible to players, caddies, and marshals from fridges and specially branded water coolers positioned around the tees and practice areas at various events.
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The companies reported that players such as Rory McIlroy, Bob MacIntyre, and Tom Kim were seen with the cans at a press conference during the Genesis Scottish Open. According to Metal Packaging Europe, 76 per cent of aluminium beverage cans are recycled throughout Europe, making metal packaging the most recycled beverage container. The organization highlights that when metal products reach the end of their life cycle, they are collected and recycled without losing their inherent properties, a process known as ‘real recycling’.
Maria Grandinetti-Milton, head of Sustainability at the DP World Tour, commented, “Removing single use plastics from our tournaments has been a key priority within our Green Drive programme and Radnor Hill’s metal beverage cans used by players, caddies and marshals are a perfect complement to our spectator water refill stations. They are convenient, easy to recycle, and making a real impact on reducing a tournament’s environmental footprint.”
In addition, the DP World Tour’s ‘Green Drive’ sustainability programme has made it the first professional golf Tour to pledge net carbon neutrality by 2040. This initiative is part of the Tour’s broader ‘Golf for Good’ programme, which focuses on being both environmentally and socially sustainable, ensuring a positive long-term impact on the golf courses, countries, and communities it engages with each season.
As the official water supplier for various DP World Tour golf tournaments this summer, Radnor Hills will provide their eco-friendly water at the Genesis Scottish Open at The Renaissance Club in North Berwick, the Betfred British Masters at The Belfry from August 29 to September 1, and the BMW PGA Championship at Wentworth Club from September 19 to 22. The Welsh soft drinks manufacturer is also the official supplier for the Senior Open Championship, held this year at Carnoustie Golf Links in Scotland.
David Spratt, CEO of AMP, added, “Our campaign highlights the sustainable properties of the beverage can, combining our metal packaging expertise with the premium Radnor Hills brand to offer quality mineral water in an infinitely recyclable metal beverage can that is efficiently collected for recycling at each event.”
Radnor Hills and Ardagh Metal Packaging (AMP) have collaborated to create custom ‘infinitely recyclable’ aluminium canned water designed to keep golfers refreshed at major professional events this year. The canned water will be accessible to players, caddies, and marshals from fridges and specially branded water coolers positioned around the tees and practice areas at various events.
The companies reported that players such as Rory McIlroy, Bob MacIntyre, and Tom Kim were seen with the cans at a press conference during the Genesis Scottish Open. According to Metal Packaging Europe, 76 per cent of aluminium beverage cans are recycled throughout Europe, making metal packaging the most recycled beverage container. The organization highlights that when metal products reach the end of their life cycle, they are collected and recycled without losing their inherent properties, a process known as ‘real recycling’.
Maria Grandinetti-Milton, head of Sustainability at the DP World Tour, commented, “Removing single use plastics from our tournaments has been a key priority within our Green Drive programme and Radnor Hill’s metal beverage cans used by players, caddies and marshals are a perfect complement to our spectator water refill stations. They are convenient, easy to recycle, and making a real impact on reducing a tournament’s environmental footprint.”
In addition, the DP World Tour’s ‘Green Drive’ sustainability programme has made it the first professional golf Tour to pledge net carbon neutrality by 2040. This initiative is part of the Tour’s broader ‘Golf for Good’ programme, which focuses on being both environmentally and socially sustainable, ensuring a positive long-term impact on the golf courses, countries, and communities it engages with each season.
As the official water supplier for various DP World Tour golf tournaments this summer, Radnor Hills will provide their eco-friendly water at the Genesis Scottish Open at The Renaissance Club in North Berwick, the Betfred British Masters at The Belfry from August 29 to September 1, and the BMW PGA Championship at Wentworth Club from September 19 to 22. The Welsh soft drinks manufacturer is also the official supplier for the Senior Open Championship, held this year at Carnoustie Golf Links in Scotland.
David Spratt, CEO of AMP, added, “Our campaign highlights the sustainable properties of the beverage can, combining our metal packaging expertise with the premium Radnor Hills brand to offer quality mineral water in an infinitely recyclable metal beverage can that is efficiently collected for recycling at each event.”
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