How about selling water in aluminium cans instead of plastic bottles

As the world is stepping into the sustainable environment, plastic bottles remain a matter of concern to the environmentalists. The issue is attracting more and more attention from companies trying their best to come up with a solution.

Keeping in view the issue, the three friends from London -Ariel Booker, Perry Alexander Fielding, and Josh White started a brand - CanO Water. The start-up offers water packaged in aluminium cans because they believe that recyclable aluminium cans are more sustainable and easy on the environment than other plastic or glass bottles.

The three friends decided to start the business when one of them found an island littered with plastic bottles. They thought water in aluminium cans as an alternative to plastic as they promise more content protection.

Booker said, “A couple of days ago we saw a statistic about the top 10 things that are found on beaches, and cans weren’t in there.”

Fielding said, “When a plastic bottle is left in the car in direct sunlight, chemicals can start seeping into the water and can cause carcinogenic illnesses. It’s not 100% safe. The aluminium can is. It’s sealed from light and air.”

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CanO Water sells in the domestic region as well as exports to China and the Czech Republic. The aluminium cans are in demand because of very idea and slim look. According to them, aluminium cans help the drinkers to keep the container a little longer as they can refill and reuse it resulting in daily circulation of aluminium.

White said, “Aluminium doesn’t lose any of its quality when you recycle it. 75% of all aluminium we use today was first mined back in the 1800s. It’s infinitely recyclable.”