
Birdcall teamed up with Ball Corporation to launch infinitely recyclable Ball Aluminium Cup. Birdcall, a fast-casual restaurant concept serving award-winning, all-natural crispy chicken sandwiches and fresh, nutritious salads, aims to reduce reliance on single-use plastic cups with aluminium cups.
"Birdcall is committed to pushing ourselves to constantly think about sustainability," said Peter Newlin, chief executive officer of Birdcall. "We couldn't be more excited about the change Ball is making to sustainability and we are excited to join them in their incredible mission to offer an alternative to plastic cups with the goal of achieving 100% aluminum beverage packaging in our restaurants in 2021."
Birdcall is serving their signature draft beers in the 20oz beautifully crafted, infinitely recyclable Ball Aluminium Cup. Once customers have responsibly enjoyed their beverages, they are encouraged to recycle on site like aluminium can or take home to reuse.
"As our customers and consumers increasingly seek sustainable beverage packaging options, the launch of the aluminum cup is a significant moment for our company," said Sebastian Siethoff, general manager, aluminum cups. "It is our responsibility as the leader in the aluminum beverage packaging industry to continuously innovate and provide solutions for our customers. We're excited to bring the Ball Aluminum Cup™ to market and expand the product line next year."
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