AL Circle: Could you please brief us about your journey in producing 1,100 tonnes of secondary aluminium per month at your facility?

Sudarshan Bagaria: We started this journey in 2016, when we installed an aluminium plant and it started functioning in June 2017. At that time, we had never imagined that we would reach 1,100 tonnes per month. Starting from a small facility with only one furnace, we produced 100 tonnes in our first month. And thereafter, the journey continued because the automotive sector as well as the electrical sector were expanding. It reaches eight to 10 per cent minimum every year. Some companies are going by 20 per cent, 25 per cent also. This helped us create avenues with only one thing in mind: our quality. We achieved 1100 tonnes solely due to our quality, which we never compromise on. With around only three rejections in the journey of the round, seven years as of now. We only strive to make good quality goods, which helps us increase our quantities, month on month.

AL Circle: With the recent industry focus on recycled aluminium, how do you accelerate the aluminium recycling process?

Sudarshan Bagaria: Recycling has been our focus from the beginning. Since 2012,  we have been recycling and every time increasing the quantity of aluminium is something that we look forward to. How we wish we could connect with more and more people as we are connecting with the AL Circle to develop venues for procurement as well as for sales of our product. We reach out to people in many, many associations and many meetings where they can help us procure more and more scrap. The basic principle is that the more amount of aluminium we generate is the more amount of revenue for our organisation.

AL Circle: Amid the ongoing fluctuations in aluminium prices, do you see ripple effects on the profitability of your business?