AL Circle, the first and fastest-growing digital aluminium ecosystem, has had only one objective since its inception: To connect the global aluminium industry with information, knowledge and business opportunities.
Till August 2026, AL Circle had two broad sites: AL News, which is the information- and knowledge-driven platform, keeping the industry up-to-date with the latest news, blogs, interviews, events and so on. Another site was AL Biz, which is mainly a B2B marketplace, creating a bridge between a buyer and seller. However, it was difficult for users to juggle between two websites, one for information and the other for business.
This completely changed in September 2026, when AL Circle decided to take the Single Sign-On pretty damn seriously. And that’s when AL News, AL Biz & AL Learn became accessible under one roof: www.alcircle.com.
Introducing the new homepage
The new homepage brings industry news, market intelligence, business opportunities and learning resources together. Users can navigate between different sections, access relevant industry information, monitor aluminium prices, explore business leads and connect with opportunities across the aluminium value chain.
The look & feel of the new homepage
The only motive behind this unified homepage is to bring all the various aspects of the aluminium ecosystem under one big umbrella. Instead of just handing users a new site to explore, this homepage provides access to a series of resources that serve information, business opportunities and knowledge requirements for their business niche or outlook. The homepage is organised around six broad areas:
- News and Information: Industry developments, market updates and global aluminium news.
- Subject Matter Expertise: Industry insights, reports, interviews and specialised knowledge.
- Business Opportunities: B2B connections, business leads, featured companies and product listings.
- Market Intelligence: Aluminium prices and market-related information.
- Marketing Opportunities: Platforms and services that help businesses improve their industry visibility via different multimedia marketing solutions.
- Learning Tools: Educational resources, case studies, webinars and industry terminology.
These sections provide a starting point for users to access the resources most relevant to their professional requirements and also have an overview of what AL Circle have to offer them.
Navigate through AL News, AL Biz & AL Learn
The primary navigation menu provides access to AL News, AL Biz and AL Learn, each serving a distinct purpose across the aluminium value chain.
- AL News: Covers the recent developments across the global aluminium value chain, bringing news, market developments and other related content under this section. No matter which vertical of the value chain an AL Circle user operates in, AL News is their go-to source to grab all relevant information.
- AL Biz: A B2B marketplace for both buyers and sellers to discover products, post leads, get trade assistance or post any sourcing requirements. There are multiple sub- and sub-subcategories for users to explore and match any of their business requirements via the marketplace. It also helps businesses improve visibility and identify potential sourcing and sales opportunities.
- AL Learn: AL Learn supports industry professionals and newcomers through educational and technical resources. It brings together educational resources, technical insights and professional development opportunities.
Users can also access blogs from industry professionals and select their preferred language for site navigation.
Access the latest published aluminium news
Right after the overview section of AL Circle on the current homepage, there is a block that features the top news published by the editors.
Users can browse the latest stories directly from the homepage or select “View All” to access news for more extensive coverage. The news section features developments across different industry segments, helping users follow topics relevant to their business interests. However, in order to have more tailored news based on the user’s behaviour, it is best to sign up (if you are a new user) or simply log in (if you are an existing user).
Discover featured aluminium companies
On the homepage, right beside the top four latest news items, comes the “Featured Companies” section, which showcases the top four priority-listed companies on the AL Biz B2B marketplace, providing visibility across different segments of the aluminium industry.
Users can explore company profiles and identify businesses based on their industry categories and offerings. For businesses, this provides an additional opportunity to establish their presence among a relevant industry audience. Upon clicking “View All”, users can go beyond just these four companies.
Aluminium market intelligence at your fingertips
When a business is evaluating industry opportunities, understanding current market developments, planning to enter a new market or about to conduct a feasibility study for a project, market intelligence provides access to specialised research covering different aspects of the global aluminium industry. This section of the AL Circle homepage is dedicated to the same purpose.
In this block, the user is shown one of the current reports launched or updated by the team. However, the report shown here is subject to change after a user logs in and their preferences are analysed via behaviour and navigation. Like other sections, upon clicking “View All”, users can browse available reports and access the complete aluminium report library.
Monitor daily and historical aluminium prices
No matter which segment of the aluminium value chain one operates in, monitoring continuous market price movements is vital to understanding their influence on procurement costs, sales strategies, trading decisions, production economics and more. The new AL Circle homepage has dedicated one block completely for sharing the day-on-day London Metal Exchange (LME) price updates.
Yet again, upon clicking “View All”, users can navigate not only today’s price movement but also access the historical prices of aluminium, aluminium alloy, alumina platts, UBC scrap and much more. Alongside this, users can apply filters such as date range and exchange to navigate the available pricing information. However, to navigate the historical price, the user is required to register (if they are new to the platform) or log in (if they are an existing user).
Find business leads, featured products or simply post requirements
As part of developing business opportunities in the global aluminium industry, the next section of the AL Circle homepage helps users identify relevant buyers and sellers and access relevant buying and selling leads posted on the AL Biz B2B marketplace. Users can explore available leads and identify opportunities based on their products, services and business interests.
On the same block, users can also see the selected products listed on the platform, giving users an overview of available offerings from multiple businesses in the value chain. The homepage also includes a Post Requirements feature. Users can enter the product or service they are looking for and submit their requirements through the provided form. This helps buyers communicate their sourcing needs and create opportunities for relevant sellers to respond.
Stay updated on global aluminium industry events
This section of the homepage enables users to understand market developments, connect with professionals and build business relationships by providing first-hand information on the latest conferences, exhibitions and networking events.
Read industry-focused magazines
The Magazines section on the homepage enables users to access specialised magazine publications, covering different aluminium industry segments, technologies, applications and regional markets.
Gain industry perspective through interviews, webinars & blogs
The homepage features interviews that highlight conversations with leading industry voices, including leaders, executives, technical experts and other professionals who are associated directly or indirectly with the aluminium value chain. The homepage also features upcoming webinars and learning programmes available through AL Circle. These sessions bring together subject matter experts and industry professionals to discuss technical, operational and commercial topics.
The Blogs section on the homepage provides access to informative articles covering technical subjects, industry developments, applications and emerging trends. Unlike daily news coverage, blogs offer an opportunity to understand specific topics in greater detail. The content addresses different areas of interest across the aluminium value chain.
Use the search feature to find relevant information
With multiple resources available across all three platforms, locating specific information quickly is important for all AL Circle users. This is why the new homepage includes a dedicated search feature that allows users to look for information across different categories. Categories may include news, interviews, press releases, reports, webinars, products, buying leads, selling leads, companies, magazines and events.
Users can enter a relevant search term to locate information based on their requirements. For example, a professional looking for information about aluminium ingot suppliers, a particular market development or a specific industry subject can use the search function as a starting point.