Mirroring its 2030 sustainability goals with aluminium bottles: BlueTriton

BlueTriton, the water and beverage company has bolstered its dedication to sustainability by introducing its latest aluminium bottle packaging. This innovative bottle will soon be available for five of its prominent brands: Poland Spring, Deer Park, Ice Mountain, Arrowhead, and Pure Life. This strategic move mirrors the company's ambitious 2030 Sustainability Goals, which prioritise ensuring all packaging becomes entirely recyclable, reusable, or compostable.

Having said this, the aluminium industry is making constant advancements in promoting the environmental efficiency of its production. The use of aluminium is highly encouraged for multiple end-use industries. Sustainable and environmentally conscious packaging solutions drive the demand for recycled aluminium in the packaging sector. 

“We’re excited to offer the brands our customers have loved for generations in sleek new aluminium bottles. This packaging exemplifies BlueTriton’s long-term commitment to sustainability and being responsible water stewards,” said BlueTriton CMO Kheri Holland Tillman.

Collaboration with 1% for the Planet

BlueTriton has taken a significant step in its environmental stewardship by partnering with 1% for the Planet, a global network of environmentally conscious businesses. This collaboration is a partnership and a commitment to channel a portion of the sales from the new aluminium bottles towards environmental organisations. It is a tangible demonstration of BlueTriton's dedication to sustainability and its recognition of the collective responsibility we all share in protecting our planet.

This commitment encompasses the preservation of resilient water sources and the safeguarding of watersheds and wetlands. BlueTriton's dedication extends to a team of National Resource Managers, comprising geologists, hydrogeologists, and engineers, who diligently analyse and sustain the company's water resources. These concerted efforts are meticulously crafted to bolster long-term sustainability and secure access to wholesome hydration for forthcoming generations.

1% for the Planet CEO Kate Williams added, “We’re thrilled to welcome BlueTriton to our growing network of changemakers that are doing vital work to help protect our planet and serve our communities.  We applaud BlueTriton’s efforts and commitment to ensuring all communities can access safe, sustainably sourced drinking water while giving back to the natural resources providing it.”