PATHWATER has introduced new Sparkling and Alkaline water in reusable and recyclable aluminium bottles. The company aims to solve the single-use plastic water bottle crisis.
Shadi Bakour, CEO and Co-founder of PATHWATER said: "Our newly enhanced, reusable bottled water and design is disrupting an industry that needs to change in a major way. We continue to prove that we can be both functional and sustainable, and we're proud to showcase the next generation of bottled water, further solidifying ourselves as the leader in the eco-friendly water space."
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The new range will be available on www.drinkpathwater.com. These new SKUs will also be available on Amazon starting in April and at retailers later in the year.
The global market for bottled water is projected to reach USD 307.6 billion by 2025. The company expects alkaline and sparkling water to contribute largely to the growth.
Ali Orabi, CMO and Co-founder, commenetd, "PATHWATER is the bottled water company that is not in the business to sell water. We are trying to solve the single-use plastic bottle crisis, and the only way to solve it is to reuse as much as possible. Other major brands and start-ups have followed the PATH that we started in 2015. We are also encouraging people to shift their habits from constant single-use consumers to refillers and reusers."
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