Can Oklahoma reshape US aluminium supply? EGA’s Ziad Fares explains the project
As the US seeks to rebuild its domestic aluminium production capacity, Emirates Global Aluminium (EGA) and Century Aluminum are advancing plans for a new primary aluminium smelter in Inola, Oklahoma, targeting more than 750,000 tonnes of annual production. In this exclusive conversation with AL Circle, Ziad Fares, Project Director for Oklahoma Primary Aluminum , discusses the project’s strategic rationale, progress towards a targeted construction start in early 2027, planned smelting technology, power and infrastructure requirements, investment considerations, and its potential impact on US aluminium supply chains. He also addresses environmental safeguards and stakeholder concerns. Fares brings more than 20 years of experience across engineering, strategy, finance, metals and mining, and...
The lower the aluminium content of the dross, the greater the aluminium recovery benefit RAME can achieve
In a recent conversation with AL Circle, Eric Lefebvre, Vice President of Business Development at Lefebvre Industri-AL, discussed the company’s approach to recovering and recycling aluminium residues and its role in advancing the circular economy. Based in Quebec, Lefebvre Industri-AL develops solutions, including RAME technology, that transform aluminium residues into reusable resources while helping producers reduce their environmental footprint and improve operational efficiency. With extensive experience in the industrial sector, Lefebvre works with aluminium producers, technology partners and other industry stakeholders to develop strategic partnerships and expand markets. His approach focuses on turning the industry’s environmental challenges into economically viable opportunities...
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AL Circle x Ajay Balakrishna: Schon Doorways on aluminium’s design, performance and global market potential
Founded in 2013 by Ajay Balakrishna, Schon Doorways combines German engineering with Indian innovation. Trusted by 5,000+ architects and 250,000+ homeowners across 200+ cities, they offer stylish, strong, and sustainable solutions—from ultra-slim aluminium doors and windows to custom railings, partitions, and shower cubicles. In an interview for “ American Aluminium Industry: The Path Forward ” e-Magazine, Ajay Balakrishna shared how aluminium has evolved from a structural material to a design-forward, high-performance solution in modern architecture. He further highlights trends like slimline profiles, modular systems and energy-efficient façades and how Schon adapts Indian-made aluminium systems for international markets through co-engineering, customisation and compliance with global...
AL Circle x Jagannath Prasad: Runaya charts 5x growth path, backed by partnerships, tech & green energy
With nearly two decades of rich industry experience, Jagannath Prasad Routray serves as the CEO of Green Aluminium Recovery & Diversified Metal Recovery Businesses. His steadfast dedication to building a greener, empowered, and sustainable future has been the driving force behind the many milestones he has achieved throughout his career. In this interview, He highlighted Runaya’s rapid growth from INR 500 crore in FY24 to a target of INR 2,500 crore by FY28, which is driven by a clear focus on circularity, efficiency, and sustainable practices backed by capital investments, partnerships, in-house technology, and renewable energy. Side by side, Mr Jagannath Prasad also shared his vision of how Runaya’s legacy is proving that Indian manufacturing can be clean, inclusive, and globally...
AL Circle x Andrew Perchard: Insights on US aluminium history, government policy and global industry dynamics
Andrew Perchard, PhD and the Honorary Research Professor at Otago Business School, University of Otago and Visiting Professor at Birkbeck, University of London. An expert in the global aluminium industry, he has authored key industry histories, advised leading aluminium bodies and served on the Scientific Council of the Institut pour l’Histoire de l’Aluminium, Paris. In an interview for “ American Aluminium Industry: The Path Forward ”, Perchard explored the historical evolution of the US aluminium industry, highlighting Reynolds Metals’ rise, government-industry collaborations, wartime expansion and the strategic role of energy and trade in shaping North America’s aluminium supply chain and global influence. AL Circle: Given your study of Reynolds’ absorption by Alcoa in 2000, do you see...
AL Circle x Anthony Tropeano: US aluminium buyers shift focus to value, reliability and sustainable solutions
Anthony Tropeano, President of TT Consulting Inc. and a veteran of 45 years in the ferrous and non-ferrous metals industry, shares his insights on the evolving US aluminium market. Drawing on his extensive global experience and network, he highlights a shift among buyers from focusing solely on price to considering total cost of ownership, reliability and value-added services. Tropeano also reflects on the effects of tariffs, the gradual emergence of green premiums and the importance of stronger industry messaging. In an interview for “ American Aluminium Industry: The Path Forward ”, Tropeano highlights the evolving US aluminium market, where buyers increasingly prioritise total cost of ownership, reliability and value-added services over just price. He discusses the impact of tariffs,...
AL Circle x EPIQ Machinery: Driving efficient, safe and automated material handling in aluminium production
Yannick Beaulé, Chief Revenue Officer at EPIQ Machinery since 2021, brings extensive expertise in sales, operations, and general management for industrial equipment and technical solutions. He has successfully led multi-site teams, launched service centres, developed new products and markets, and negotiated key client partnerships. Marty DeGoey, Sr. Applications Specialist at EPIQ Machinery, leverages 25 years of experience in material handling for the aluminium industry, having contributed to innovative solutions at Alcoa and Advanced Dynamics. He continues to drive handling solutions that influence US aluminium operations. In an interview for “ American Aluminium Industry: The Path Forward ” e-Magazine, both Yannick and Marty discussed how EPIQ Machinery is addressing operational...
AL Circle x Elliot Mari: The journey of aluminium towards decarbonisation, 25% of low-carbon target achieved and way to go
In conversation with Elliot Mari, a Technical Lead for material industries at the Industrial Transition Accelerator (ITA), wherein he has shed his insights into the aluminium industry's decarbonisation journey. He has several years of experience working on industry decarbonisation roadmaps with a focus on the cement, steel and aluminium sectors in France. Elliot also worked as a reservoir engineer at Oil & Gas major TotalEnergies in Angola. He holds a Master of Engineering Science from the Ecole Centrale de Nantes in France and a Master of Sustainable Energy from the University of Queensland, Brisbane. AL Circle: What notable progress has the global aluminium industry made in its decarbonisation journey so far? How does the Industrial Transition Accelerator (ITA) contribute to the...
AL Circle x Judy Runge: Aluminium metallurgy, alloy design and collaboration drive modern anodising excellence
With extensive expertise in metallurgical engineering and surface science, Dr. Judy Runge brings proven experience in anodising, materials characterisation, failure analysis (FMEA), and aluminium surface treatment. Her strong background in product development, continuous improvement, and innovation supports industries in advancing manufacturing processes and enhancing material performance. In an interview for “ American Aluminium Industry: The Path Forward ” e-Magazine, Judy emphasised the need for stronger collaboration between alloy producers, designers and finishers, noting that anodising is often treated as a surface coating rather than a structural growth tied to alloy quality. By integrating finishing considerations early in product design, industries can avoid performance gaps and...
AL Circle x Sunit Kapur: Epsilon’s US facility secures sustainable, local anode supply for EV growth
Sunit Kapur is a seasoned business leader in the manufacturing sector with deep expertise in P&L management, supply chain, product development, and customer success. With extensive global and domestic experience, he brings strategic insights across diverse industries, including the automotive sector, driving operational excellence and business growth. In an interview for “ American Aluminium Industry: The Path Forward ” e-Magazine, Sunit Kapur discussed Epsilon Advanced Materials’ USD 650M North Carolina graphite anode facility, aimed at strengthening the US EV battery supply chain. He highlighted the plant’s 30,000 TPA production capacity, localising supply, reducing import dependence, and supporting EV OEMs in meeting clean energy incentives. Kapur also emphasised the integration of...
AL Circle x Alfiniti: Aluminium tubing innovation through precision, sustainability, automation & strong customer collaboration in evolving industrial markets
Steve James (also published as Richard S. James) is Managing Director of Alfiniti, Inc., steering the company’s aluminium-tubing operations to strong operational and financial results. A veteran of aluminium extrusions, heat-treated sheet and plate, and casthouse processes, he has driven growth and turnarounds across automotive, HVAC, aerospace, and distribution markets worldwide. Known for clear manufacturing plans and accountable teams, Steve focuses on delivering sustained value for customers and stakeholders alike. AL Circle: Alfiniti has carved out a unique niche in aluminium extruded tubing. How do your proprietary expertise and vertical integration give you a technological or competitive edge in today’s evolving industrial landscape? Steve James: We spend a lot of time upfront with...
AL Circle x Marlene Johler: Europe’s aluminium scrap faces a critical test
In conversation with Marlene Johler, the Head of Sustainability & Public Affairs at Hammerer Aluminium Industries GmbH and also a lecturer of circular economy at the Technical University Vienna. She speaks about Europe’s aluminium recycling ecosystem. She highlighted that once a global benchmark for circularity and efficiency, the system is now under strain. Johler insists scrap is not just waste; it’s strategic gold. Without it, Europe cannot hope to meet the EU Green Deal’s climate targets or maintain industrial sovereignty. Other nations like India, Malaysia, China are already restrict exports to protect their industries, while Europe’s safeguards remain toothless. To know more about the industry and what Marlene Johler has to say, read the full interview. AL Circle: How would you...
AL Circle x Daniel Lim: Merging profitability with sustainability in aluminium competitiveness
Daniel Lim, the Sales & Marketing Director at ALCOM, drives the company’s global growth in HVACR, building and industrial segments. With 20+ years of aluminium industry expertise, he leads commercial strategy and client engagement with top brands like Daikin, Carrier and York. His focus on sustainability has positioned ALCOM as the world’s first aluminium producer with Product Carbon Footprint certification across all product ranges. In an interview for American Aluminium Industry: Focus 2025 e-magazine Daniel Lim talks about how ALCOM supports US downstream markets through innovation in alloys, coatings and fin-stock technologies, while driving decarbonisation via circularity, renewable energy and carbon mapping. He also addresses the US industry challenges like tariff volatility,...
AL Circle x Klaus Schmitz: Why US aluminium furnaces lag today and strategies to modernise
In an interview for " American Aluminium Industry: The Path Forward ", Klaus Schmitz, Vice President, Sales and Marketing Thermoprocessing Plants, Otto Junker, discussed the modernisation of US aluminium furnaces and recycling systems with direct context to decarbonisation, electrification and operational efficiency. The discussion further also show how legacy batch melting systems remain dominant due to high replacement costs, space constraints and production risks, yet growing decarbonisation targets and regulatory pressures are pushing operators to explore induction melting, advanced recycling and power-to-heat technologies. Safety, automation and cybersecurity are critical considerations, while KPIs such as energy source, metal yield and process stability are emerging as benchmarks...
AL Circle x Eishin Takahashi: Magnetic engineering innovations shaping aluminium recycling efficiency and sustainability
Eishin Takahashi, President of Zmag America, leads Zmag’s international activities and steers the strategic direction of its magnetic engineering technology. With a strong background in software and business development, including leadership roles at Preview Systems and Aladdin Knowledge Systems, Eishin brings global expertise in technology transfer and innovation. He holds an MBA from Northwestern University’s Kellogg School of Management, along with degrees in Economics and Mechanical Engineering. In an interview for “ American Aluminium Industry: The Path Forward ” e-Magazine, Eishin Takahashi stated that the future of aluminium recycling hinges on advanced magnetic engineering solutions that enhance efficiency, reduce environmental impact, and support a sustainable supply chain. AL...
AL Circle x Jean Simard: Canadian green aluminium positioned as a global driver of sustainability
Jean Simard, President and CEO of Aluminium Association of Canada and the official representative of Canada’s aluminium industry, serves as a leading voice with governments, business associations, NGOs, media and international organisations connected to the sector. Recipient of the King Charles III Coronation Medal for advancing Canada’s green aluminium and his commitment to the arts, Simard brings deep expertise in geopolitical trade analysis, public policy, sustainability, environment, and energy. In an interview for “ American Aluminium Industry: The Path Forward ” e-Magazine, Jean Simard stated that the central discussion focused on how Canadian aluminium are produced with one of the lowest carbon footprints globally thanks to clean energy and innovation and can lead the industry’s...
AL Circle x Allison Ju: China’s aluminium market: prices, demand, imports and policy strategies
Allison Ju brings extensive expertise across the entire aluminum industry value chain, delivering comprehensive analysis on supply, demand, costs, and regulatory developments, while maintaining close engagement with leading aluminum producers globally. In an interview for ALuminium China 2025 & Beyond , Allison Ju discussed China’s 2025 aluminium price trends, the impact of trade policies and tariffs on downstream segments, strategies for inventory management and key drivers of domestic demand including NEVs, high-voltage transmission and consumer appliances. She also highlighted the rising role of imports and recycled aluminium in balancing domestic supply constraints. AL Circle: With aluminium demand in China showing consistent growth, do you expect this upward trend to persist despite...
AL Circle x Romain Girbal: Sustainable bauxite mining strategies shaping aluminium industry's future growth
Romain Girbal is a seasoned entrepreneur and business developer with over two decades of experience across diverse industries. A graduate of HEC Paris specialising in Business Law and Management, he is recognised for his strategic vision and leadership. In 2013, he co-founded Alliance Minière Responsable (AMR), a French bauxite mining company in the Republic of Guinea, where he championed responsible and sustainable mining practices. Currently, as a board member of IB2, he continues to drive innovation and growth, leveraging his business development expertise. In an interview for Aluminium China: 2025 & Beyond e-Magazine, Romain Girbal shared how IB2’s French technology helping China to utilise low-grade bauxite, cut import reliance and boost sustainability by reducing caustic soda use by...
AL Circle x Altmin: Scaling India’s LFP battery ecosystem through innovation and automation
Anjani Sri Mourya Sunkavalli, Founder and MD of Altmin, is a visionary entrepreneur with expertise in market research, business development and political observation. With a background in Mass Communication, Political Science and Government Affairs from St. Mary’s College, Hyderabad, he has been proactive in addressing societal and industrial needs, from introducing affordable sanitiser solutions in public transport to pioneering lithium supply chain development for India. Since 2019, Mourya has focused on securing lithium resources from South America, working closely with government bodies like TSMDC, KABIL and NITI Aayog to strengthen India’s self-reliance in critical minerals and battery technologies. The interview highlights Altmin’s role in scaling India’s LFP battery ecosystem...
AL Circle x Janwear: Advanced aluminium automation driving innovation across inspection, processing & packaging
Since its establishment in 2017, Janwear has steadily evolved into a key player in industrial automation, expanding its expertise across 3C, automotive, new energy vehicles (NEV) and aluminium processing sectors. With a strong focus on technological innovation, the company has developed proprietary automated systems and secured multiple patents, particularly in aluminium inspection, machining and packaging solutions. By 2025, Janwear had attracted strategic investments, scaled its operations and strengthened its talent pool to support its growing portfolio of automation solutions for the aluminium industry. In an interview for “ ALuminium China 2025 & Beyond ” e-Magazine, Janwear discussed its rapid growth, innovation in aluminium automation, and future ambitions. AL Circle: What key role...
