Beyond aluminium smelting capacity, we propose to incentivise emissions cuts to support wider decarbonisation: Ed Boyd, Mission Possible Partnership
6MINS
Sustainability

Beyond aluminium smelting capacity, we propose to incentivise emissions cuts to support wider decarbonisation: Ed Boyd, Mission Possible Partnership

As the European Council seeks political alignment on the Industrial Accelerator Act (IAA), the debate over how to accelerate aluminium decarbonisation in bringing emissions accounting and demand for low-carbon metal into focus. Against the backdrop of Mission Possible Partnership’s (MPP) open letter, AL Circle speaks with Ed Boyd, MPP’s Global Policy Lead, about the policies needed to support the European aluminium industry’s transition. Boyd argues that effective decarbonisation must account for emissions from alumina refining and track Scope 2 emissions associated with purchased electricity. On mandatory green procurement and lead-market thresholds of at least 50 per cent for aluminium, he says producers are ready to supply low-carbon metal at scale and considers the proposed threshold...

10MINS
Sustainability

EU-India FTA, CBAM and carbon costs: Can Indian aluminium crack the European market?

A former Deputy Secretary General of the European Parliament and Director of the EPP Group, Paolo Licandro, has extensive experience in European policymaking, international relations, industry, energy and EU affairs. He is currently the Founder and CEO of eEuropa Belgium and Editor of eEuropa.Blog. He has worked with European prime ministers, ministers and EU commissioners and has held senior roles covering EU enlargement, Mediterranean and Middle East relations, and industry, research and energy. A nuclear engineer, he holds a master’s degree from Politecnico di Milano and has worked with ENI, ARS-Pragma and the EU Joint Research Centre. In this interview, Paolo Licandro shares his perspective on EU–India aluminium trade, CBAM and the opportunities for Indian producers in Europe. AL...


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AL Circle x Kirsty Davies-Chinnock: Women entering aluminium sector, develop your network and make yourself visible
7MINS

AL Circle x Kirsty Davies-Chinnock: Women entering aluminium sector, develop your network and make yourself visible

In conversation with, Kirsty Davies-Chinnock, a visionary leader, award-winning manufacturer, and trailblazer for gender inclusion in the metals and industrial sectors. After a serendipitous start in metal finishing in 1989, she rose through the ranks to lead a company through economic storms, and now channels her experience into Women With Metal, a movement and annual conference amplifying women’s voices in manufacturing. As host of the Women in Industry podcast and founder of The Confidence Collective, Kirsty empowers professionals through storytelling, mentorship, and community. From boardrooms to workshops, she leverages her expertise and conviction to redefine leadership—one bold step at a time. AL Circle: Can you tell us about your journey in the metals, manufacturing & engineering...

AL Circle x Göksal GÜNGÖR: Driving aluminium sustainability through recycling, renewables and adaptive production strategies
4MINS

AL Circle x Göksal GÜNGÖR: Driving aluminium sustainability through recycling, renewables and adaptive production strategies

In an interview for " ALUEXPO 2025 & Beyond ", Göksal GÜNGÖR outlines how Assan Alüminyum decarbonisation roadmap is steering the company toward carbon neutrality by 2050. With Europe’s largest continuous casting capacity, strong renewable energy investments and innovative recycling-friendly alloys, the company demonstrates agility in balancing market volatility while advancing sustainability. By leveraging integrated recycling operations, Scope 2 neutrality and ASI certification, Assan enhances customer trust and market access. Beyond operations, its ESG initiatives, ranging from biodiversity preservation to community empowerment, further strengthen stakeholder relations, reinforcing its leadership in delivering sustainable, high-quality flat-rolled aluminium globally. AL Circle: Assan...

AL Circle x FIMI Machinery: Innovation, digital solutions, and sustainable aluminium processing excellence
3MINS

AL Circle x FIMI Machinery: Innovation, digital solutions, and sustainable aluminium processing excellence

FIMI Machinery shares how its customer-centric, innovative approach drives tailored plant engineering and long-term partnerships. The company emphasizes cutting-edge solutions like the “FIMI Digital” platform for remote monitoring, advanced aluminium strip degreasing, and turnkey lines for sectors such as automotive, packaging, and aerospace. Showcasing flexibility, high efficiency, and sustainability, FIMI demonstrates its commitment to optimised operations, environmental responsibility, and ongoing customer support across the aluminium industry. In an interview for “ ALUEXPO: 2025 & BEYOND” e-Magazine, FIMI Machinery stated its focus on delivering high-tech aluminium processing solutions and long-term customer value AL Circle: How do your core values—innovation, customer-centricity, and...

AL Circle x Norsk Hydro: Scrap, technology, and renewable energy drive our decarbonisation operations
11MINS

AL Circle x Norsk Hydro: Scrap, technology, and renewable energy drive our decarbonisation operations

In an exclusive conversation, Bjørn Kjetil Mauritzen, Senior Vice President and Head of Sustainability at Hydro, underscored the company’s unwavering commitment to reaching net-zero emissions by 2050. He outlined clear interim goals of cutting emissions by 10 per cent by 2025 and 30 per cent by 2030, based on 2018 levels. According to Mauritzen, Hydro is driving this transition through three main strategies - expanding post-consumer scrap recycling, advancing breakthrough technologies like carbon capture and zero-emission smelting, and accelerating the use of renewable energy while boosting efficiency. Dive into the full interview to explore his insights in detail. AL Circle: Hydro has long positioned itself as a sustainability leader in the aluminium industry. Could you share your...

Al Circle x Window Magic:  How aluminium is redefining India’s fenestration future
7MINS

Al Circle x Window Magic: How aluminium is redefining India’s fenestration future

In conversation with Mr Manish Bansal, the Director and CEO of Window Magic highlights aluminium’s pivotal role in reshaping India’s architectural and fenestration industry, offering strength, design flexibility, and sustainability compared to traditional materials. He notes its recyclability, energy-efficient technologies, and alignment with global trends like minimalistic frames, unitised curtain walls, and dynamic façades. With European technology raising performance standards and digital tools like BIM and smart glass driving precision and efficiency, aluminium is positioned as the material of choice for future-ready buildings. Backed by Window Magic’s sustainability initiatives, diversification, and innovation-driven culture, Bansal sees aluminium as central to India’s construction...

AL Circle x Rafael Aun Ming: Driving global aluminium packaging standards through sustainability, certification and consumer trust
4MINS

AL Circle x Rafael Aun Ming: Driving global aluminium packaging standards through sustainability, certification and consumer trust

Rafael Aun Ming, Founder and Chairman of Açaí Motion Group, has scaled his authentic Brazilian beverage brand to over 60 countries. A visionary entrepreneur and advocate for sustainability, he pioneered the use of ASI-certified aluminum cans in Brazil with Ball Corporation. His mission is to share the vibrant energy of the Amazon through high-quality products while championing ethical sourcing and the circular economy. In an interview for “ American Aluminium Industry: The Path Forward ”, Ming highlights the company’s landmark partnership with Ball Corporation to launch Brazil’s first ASI-certified aluminium cans. He discusses how aluminium packaging strengthens consumer trust, ensures product quality, and enables global scalability while aligning with sustainability values. Rafael also...

AL Circle x ALEMAI: More than 250 aluminium extrusion plants are at risk due to cheap imports in India, points out Jitendra Chopra
6MINS

AL Circle x ALEMAI: More than 250 aluminium extrusion plants are at risk due to cheap imports in India, points out Jitendra Chopra

At an exclusive interview with Mr Jitendra Chopra, President of ALEMAI, he has pointed out that enhancing domestic consumption is the way forward for the Indian aluminium extrusion industry to grow and offset the pressures created by external tariffs. He believes that India Government should reiterate and take strong measures agaisnt the tariffs and cheap imports to safeguard its 250 aluminium extrusion manufacturers. Mr Chopra has also highlighted that India's aluminium extrusion industry is projected to grow at a CAGR of 8%, revealing the key drivers. Read the full interview here: AL Circle: What is your outlook on the growth of aluminium extrusion demand in India? Which key industries do you expect will drive this growth in the coming years? Jitendra Chopra : India is fast emerging as...

AL Circle x Ajay Balakrishna: Schon Doorways on aluminium’s design, performance and global market potential
3MINS

AL Circle x Ajay Balakrishna: Schon Doorways on aluminium’s design, performance and global market potential

Founded in 2013 by Ajay Balakrishna, Schon Doorways combines German engineering with Indian innovation. Trusted by 5,000+ architects and 250,000+ homeowners across 200+ cities, they offer stylish, strong, and sustainable solutions—from ultra-slim aluminium doors and windows to custom railings, partitions, and shower cubicles. In an interview for “ American Aluminium Industry: The Path Forward ” e-Magazine, Ajay Balakrishna shared how aluminium has evolved from a structural material to a design-forward, high-performance solution in modern architecture. He further highlights trends like slimline profiles, modular systems and energy-efficient façades and how Schon adapts Indian-made aluminium systems for international markets through co-engineering, customisation and compliance with global...

AL Circle x Jagannath Prasad: Runaya charts 5x growth path, backed by partnerships, tech & green energy
3MINS

AL Circle x Jagannath Prasad: Runaya charts 5x growth path, backed by partnerships, tech & green energy

With nearly two decades of rich industry experience, Jagannath Prasad Routray serves as the CEO of Green Aluminium Recovery & Diversified Metal Recovery Businesses. His steadfast dedication to building a greener, empowered, and sustainable future has been the driving force behind the many milestones he has achieved throughout his career. In this interview, He highlighted Runaya’s rapid growth from INR 500 crore in FY24 to a target of INR 2,500 crore by FY28, which is driven by a clear focus on circularity, efficiency, and sustainable practices backed by capital investments, partnerships, in-house technology, and renewable energy. Side by side, Mr Jagannath Prasad also shared his vision of how Runaya’s legacy is proving that Indian manufacturing can be clean, inclusive, and globally...

AL Circle x Andrew Perchard: Insights on US aluminium history, government policy and global industry dynamics
4MINS

AL Circle x Andrew Perchard: Insights on US aluminium history, government policy and global industry dynamics

Andrew Perchard, PhD and the Honorary Research Professor at Otago Business School, University of Otago and Visiting Professor at Birkbeck, University of London. An expert in the global aluminium industry, he has authored key industry histories, advised leading aluminium bodies and served on the Scientific Council of the Institut pour l’Histoire de l’Aluminium, Paris. In an interview for “ American Aluminium Industry: The Path Forward ”, Perchard explored the historical evolution of the US aluminium industry, highlighting Reynolds Metals’ rise, government-industry collaborations, wartime expansion and the strategic role of energy and trade in shaping North America’s aluminium supply chain and global influence. AL Circle: Given your study of Reynolds’ absorption by Alcoa in 2000, do you see...

AL Circle x Anthony Tropeano: US aluminium buyers shift focus to value, reliability and sustainable solutions
3MINS

AL Circle x Anthony Tropeano: US aluminium buyers shift focus to value, reliability and sustainable solutions

Anthony Tropeano, President of TT Consulting Inc. and a veteran of 45 years in the ferrous and non-ferrous metals industry, shares his insights on the evolving US aluminium market. Drawing on his extensive global experience and network, he highlights a shift among buyers from focusing solely on price to considering total cost of ownership, reliability and value-added services. Tropeano also reflects on the effects of tariffs, the gradual emergence of green premiums and the importance of stronger industry messaging. In an interview for “ American Aluminium Industry: The Path Forward ”, Tropeano highlights the evolving US aluminium market, where buyers increasingly prioritise total cost of ownership, reliability and value-added services over just price. He discusses the impact of tariffs,...

AL Circle x EPIQ Machinery: Driving efficient, safe and automated material handling in aluminium production
4MINS

AL Circle x EPIQ Machinery: Driving efficient, safe and automated material handling in aluminium production

Yannick Beaulé, Chief Revenue Officer at EPIQ Machinery since 2021, brings extensive expertise in sales, operations, and general management for industrial equipment and technical solutions. He has successfully led multi-site teams, launched service centres, developed new products and markets, and negotiated key client partnerships. Marty DeGoey, Sr. Applications Specialist at EPIQ Machinery, leverages 25 years of experience in material handling for the aluminium industry, having contributed to innovative solutions at Alcoa and Advanced Dynamics. He continues to drive handling solutions that influence US aluminium operations. In an interview for “ American Aluminium Industry: The Path Forward ” e-Magazine, both Yannick and Marty discussed how EPIQ Machinery is addressing operational...

AL Circle x Elliot Mari: The journey of aluminium towards decarbonisation, 25% of low-carbon target achieved and way to go
13MINS

AL Circle x Elliot Mari: The journey of aluminium towards decarbonisation, 25% of low-carbon target achieved and way to go

In conversation with Elliot Mari, a Technical Lead for material industries at the Industrial Transition Accelerator (ITA), wherein he has shed his insights into the aluminium industry's decarbonisation journey. He has several years of experience working on industry decarbonisation roadmaps with a focus on the cement, steel and aluminium sectors in France. Elliot also worked as a reservoir engineer at Oil & Gas major TotalEnergies in Angola. He holds a Master of Engineering Science from the Ecole Centrale de Nantes in France and a Master of Sustainable Energy from the University of Queensland, Brisbane. AL Circle: What notable progress has the global aluminium industry made in its decarbonisation journey so far? How does the Industrial Transition Accelerator (ITA) contribute to the...

AL Circle x Judy Runge: Aluminium metallurgy, alloy design and collaboration drive modern anodising excellence
5MINS

AL Circle x Judy Runge: Aluminium metallurgy, alloy design and collaboration drive modern anodising excellence

With extensive expertise in metallurgical engineering and surface science, Dr. Judy Runge brings proven experience in anodising, materials characterisation, failure analysis (FMEA), and aluminium surface treatment. Her strong background in product development, continuous improvement, and innovation supports industries in advancing manufacturing processes and enhancing material performance. In an interview for “ American Aluminium Industry: The Path Forward ” e-Magazine, Judy emphasised the need for stronger collaboration between alloy producers, designers and finishers, noting that anodising is often treated as a surface coating rather than a structural growth tied to alloy quality. By integrating finishing considerations early in product design, industries can avoid performance gaps and...

AL Circle x Sunit Kapur: Epsilon’s US facility secures sustainable, local anode supply for EV growth
4MINS

AL Circle x Sunit Kapur: Epsilon’s US facility secures sustainable, local anode supply for EV growth

Sunit Kapur is a seasoned business leader in the manufacturing sector with deep expertise in P&L management, supply chain, product development, and customer success. With extensive global and domestic experience, he brings strategic insights across diverse industries, including the automotive sector, driving operational excellence and business growth. In an interview for “ American Aluminium Industry: The Path Forward ” e-Magazine, Sunit Kapur discussed Epsilon Advanced Materials’ USD 650M North Carolina graphite anode facility, aimed at strengthening the US EV battery supply chain. He highlighted the plant’s 30,000 TPA production capacity, localising supply, reducing import dependence, and supporting EV OEMs in meeting clean energy incentives. Kapur also emphasised the integration of...

AL Circle x Alfiniti: Aluminium tubing innovation through precision, sustainability, automation & strong customer collaboration in evolving industrial markets
5MINS

AL Circle x Alfiniti: Aluminium tubing innovation through precision, sustainability, automation & strong customer collaboration in evolving industrial markets

Steve James (also published as Richard S. James) is Managing Director of Alfiniti, Inc., steering the company’s aluminium-tubing operations to strong operational and financial results. A veteran of aluminium extrusions, heat-treated sheet and plate, and casthouse processes, he has driven growth and turnarounds across automotive, HVAC, aerospace, and distribution markets worldwide. Known for clear manufacturing plans and accountable teams, Steve focuses on delivering sustained value for customers and stakeholders alike. AL Circle: Alfiniti has carved out a unique niche in aluminium extruded tubing. How do your proprietary expertise and vertical integration give you a technological or competitive edge in today’s evolving industrial landscape? Steve James: We spend a lot of time upfront with...

AL Circle x Marlene Johler: Europe’s aluminium scrap faces a critical test
7MINS

AL Circle x Marlene Johler: Europe’s aluminium scrap faces a critical test

In conversation with Marlene Johler, the Head of Sustainability & Public Affairs at Hammerer Aluminium Industries GmbH and also a lecturer of circular economy at the Technical University Vienna. She speaks about Europe’s aluminium recycling ecosystem. She highlighted that once a global benchmark for circularity and efficiency, the system is now under strain. Johler insists scrap is not just waste; it’s strategic gold. Without it, Europe cannot hope to meet the EU Green Deal’s climate targets or maintain industrial sovereignty. Other nations like India, Malaysia, China are already restrict exports to protect their industries, while Europe’s safeguards remain toothless. To know more about the industry and what Marlene Johler has to say, read the full interview. AL Circle: How would you...

AL Circle x Daniel Lim: Merging profitability with sustainability in aluminium competitiveness
4MINS

AL Circle x Daniel Lim: Merging profitability with sustainability in aluminium competitiveness

Daniel Lim, the Sales & Marketing Director at ALCOM, drives the company’s global growth in HVACR, building and industrial segments. With 20+ years of aluminium industry expertise, he leads commercial strategy and client engagement with top brands like Daikin, Carrier and York. His focus on sustainability has positioned ALCOM as the world’s first aluminium producer with Product Carbon Footprint certification across all product ranges. In an interview for American Aluminium Industry: Focus 2025 e-magazine Daniel Lim talks about how ALCOM supports US downstream markets through innovation in alloys, coatings and fin-stock technologies, while driving decarbonisation via circularity, renewable energy and carbon mapping. He also addresses the US industry challenges like tariff volatility,...