Can Makers launches website in association with Metal Packaging Europe

Can Makers, the trade body representing drinks can manufacturers in the UK, has launched a brand new website to showcase the benefits of drinks cans, reflecting the UK's growing demand for the sustainable pack format.

Marcel Arsand, Chairman at the Can Makers says: “The can has been an unsung hero for too long, despite being the world’s most recycled pack format. Its future success is built upon strong industry education to raise its profile. We’ve created the new site to serve as a foundation: an easy portal to find everything in one place, whether in-depth market reports or quick contacts to help start the canning journey.”

Launched in association with Metal Packaging Europe, the site debuts animated infographics and educational videos about the infinitely recyclable can, handy downloadable whitepapers and market commentary. The fillers, retailers, industry bodies, governments and drinks manufacturers can access all the information they need in one easy place.

Alupro has reported that 72 per cent of all aluminium cans in the UK were recycled back into other products in 2017, and predicted the rate will reach 85 per cent within two years with the existing systems already in place.