Alba and BIC announce a three-year partnership renewal

As part of the partnership, Alba will be allocated a special lounge at BIC's Oasis Complex, which will be used to host its guests for all local and international events at BIC - “The Home of Motorsport in the Middle East”. Alba will also have the opportunity to place its logo at strategic locations across the venue, thus maximising its brand presence during year-round events held at the BIC.
The partnership agreement was signed between Alba’s Chief Executive Officer, Tim Murray and BIC’s Chief Executive Shaikh Salman bin Isa Al Khalifa at Alba’s Oasis Hall. Also present at the ceremony were Alba’s Chief Operations Officer, Isa Al Ansari, Acting Director for Administration, Abdul Rahman Janahi and BIC’s Director – Commercial, Sherif Al Mahdi and Senior Manager – Sales, Bader Nasser.
Commenting on the renewal of the partnership, Alba’s Chief Executive Officer, Tim Murray said: “BIC has established itself internationally as a host of world-class motor sporting events in the Kingdom of Bahrain. This year’s race is special as it not only commemorates the 10th anniversary of the Bahrain Grand Prix but also because it is the first-ever night race to be held at the BIC. It makes us proud to partner an event of such international prominence and work together towards supporting national development.”
BIC’s Chief Executive Shaikh Salman bin Isa Al Khalifa expressed thanks to Alba for partnering with BIC and their support towards the region's leading motor racing facility.
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