One Water to provide its refillable aluminium bottles at the Wild Goat Festival

One Water, an ethical hydration brand, is set to be the official water partner for the fitness-focused Wild Goat Festival, happening from May 31 to June 2, 2024. The festival, designed to bring families together outdoors, will feature a range of activities such as running, cycling, and other fun events. Sporting icons like Paula Radcliffe, Chris Thompson, and Non Stanford will also be in attendance.

Volunteers at the Wild Goat Festival will distribute One Water's 500-ml refillable aluminium bottles to attendees. These bottles align with One Water's commitment to sustainability, as aluminium is a 100% recyclable material. Additionally, attendees will receive One Water’s Energising and Hydrating Supplements to boost their fitness activities.

Ian Spooner, Brand Director of One Water, expressed enthusiasm about the partnership: “We are delighted to work with the Wild Goat team and thank them for working with us to help raise awareness of One Water. When somebody buys a case of One Water, a donation is made to The One Foundation, which funds clean water projects worldwide.”

“This year, in partnership with The One Foundation, we hit the milestone of £30 million raised, having changed over 5 million lives. Partnerships such as this one help to raise our profile so we can keep going in our aim to make sure everyone has access to clean, safe water,” Spooner added.

The use of aluminium bottles at the festival not only promotes hydration but also highlights the importance of sustainable packaging. Aluminium’s non-corrosive and infinitely recyclable properties make it an ideal choice for eco-conscious consumers and companies alike. By choosing aluminium, One Water and Wild Goat Festival are setting a standard for environmentally responsible events. 

If you wish to learn more about such green initiatives, please have a look at AL Circle's special report, Sustainability in the Global Aluminium Industry.