Novelis and Discovery Education launch recycling education program

Novelis, the world leader in aluminum rolling and recycling, and Discovery Education, the leading provider of digital content and professional development for K-12 classrooms, announced today the launch of an all-new aluminum recycling education program, “Life of a Can – A Never Ending Story.” Designed to reinforce the importance of aluminum recycling and empower students to be environmental stewards, this new program offers standards-aligned digital learning tools for classrooms and families nationwide that explore the never-ending lifecycle of a recycled aluminum can and encourage classrooms to implement recycling programs of their own. The online tool also features national hockey league defenseman, Stanley Cup Champion, and “eco-athlete,” Andrew Ference, to drive home the importance of recycling and underscore our individual impact on the environment.

“Discovery Education is proud to partner with Novelis on this nationwide effort to engage students in the importance of our environment and the critical role they can each play to protect and preserve our planet,” said Lori McFarling, senior vice president, Discovery Education. “Life of a Can illuminates the core STEM applications utilized in the recycling process, and empowers educators with dynamic digital resources to inspire their students in the exploration of the earth’s natural resources.”

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Beyond STEM skills, Life of a Can educates the future generation on key recycling facts such as the $1.5 billion total value of aluminum sent to landfills every year and the end-to-end recycling timeline for a can, while encouraging the development of students’ critical-thinking skills through a holistic look at the recycling process and real-world implications of our actions. Created by Discovery Education’s curriculum experts, this multi-year engagement program offers digital resources designed to stimulate insightful conversations and illustrate STEM at work throughout the aluminum recycling process.

Available at no cost, the new online platform offers the following:

• Interactive classroom activities 
• At-home family resources 
• Video vignette 

“Partnering with Discovery Education provides a fantastic opportunity for millions of teachers, students, and their families to understand the true value of aluminum as an infinitely recyclable material,” said David Gill, Vice President and General Manager, Can for Novelis North America. “As the world’s largest aluminum rolled products manufacturer and recycler, Novelis recycles more than 60 billion aluminum cans each year. Through Life of a Can, we are excited to help increase the number of cans recycled throughout the world by inspiring kids to be lifelong recyclers.”

Brandon Wislocki, a fifth grade teacher at Stonegate Elementary School of Irvine Unified School District, Calif added: “As an educator, I’m thrilled to have these resources to engage my students in sustainability topics and give them an in-depth look at the aluminum recycling process. I look forward to integrating the Life of Can lesson plans and activities into my classroom instruction to reinforce STEM skills utilized in environmental careers, and creating a new recycling program for my classroom.”

Life of a Can is the first-of-its-kind recycling education program offered by Discovery Education.